Permanent Makeup


A study of women’s cosmetic routines found that the average woman spends a full 474 days of their lives – roughly a year and three months – applying makeup to prepare for the workday or a night out on the town. The estimate translates to nearly three hours and twenty minute a week. That’s a lot of mirror time! But Pure Life Medispa has a solution.

Permanent makeup, formally known as micropigmentation, employs tattoo technology and techniques to implant pigment shades into the dermis (lower layer) of the skin. This implantation is designed to enhance the face with coloring resembling lipstick, eyeliner, brow makeup or mascara that won’t run or fade and never needs reapplying. With roots going back to the 1930s, when beauty salons injected vegetable dyes into clients’ epidermis (often unbeknownst to those clients), permanent makeup since has evolved into a safe, highly effective and widely accepted aesthetic practice.

Many who opt for permanent makeup are busy professionals seeking to simplify and save time on their morning routines. But it’s also a top choice for patients who:

  • Are allergic to ingredients commonly used in cosmetics
  • Have visual or motor impairments that make it difficult to apply cosmetics
  • Have excessively oily skin, which causes makeup to smear frequently throughout the day
  • Have hypo-pigmentation or depigmentation disorders
  • Have visible surgical scars
  • Suffer hair loss caused by alopecia, genetic disorders or chemotherapy treatment
  • Have athletic lifestyles
  • Wear contact lenses

Most patients undergo two permanent makeup sessions, though many are pleased with the results of just one session. On average, it takes about six weeks for the initial pigmentation to mature into its final color. At that point, it’s safe to schedule a second session if you decide you’d like a darker or more intense look. After each session, you’ll likely experience mild swelling and redness, which will subside quickly. In terms of returning to your normal daily activities, there is no downtime.

Properly administered and cared for afterward, permanent makeup can last an average three to seven years before a touchup or color enhancement is needed. Multiple factors that will affect the longevity of your permanent cosmetics include unprotected exposure to the sun’s UV rays, your body’s unique chemistry, cellular turnover and lifestyle.

If permanent makeup sounds like the time-saving, routine-simplifying, beautifully lasting solution you’re looking for, call Pure Life Medispa at 727-595-3400 to schedule a consultation.